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Introduction

Overview

Organize Campaign

Campaign Stages
Document the ProblemSelect an IssueDevelop a StrategyBroaden your CoalitionOpen CommunicationImplement ActivitiesEvaluation
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Appendix







Broaden your Coalition

Coalitions are the way you do business in the tobacco prevention movement. Coalitions are broad, encompassing the full range of tobacco-related issues and the disparate organizations addressing those issues. Coalition members are recruited into committees, subcommittees or task forces where the real campaign and advocacy work occurs. These committees carry the weight of the campaign but need to be broadened and strengthened to provide the needed leadership. Topics in this section include:
  • A Healthy Coalition
  • Recruiting Plan
  • Guidelines for Recruitment
  • Sustaining your Committee
Key Points


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